Demand Shaping Cuts Costs for Omni-Channel Retailers

ANALYST: James Cooke, Nucleus Research

The Bottom Line 

As retailers seek to master Omni-channel commerce, they need to engage in demand shaping, the practice of spurring consumers to buy products to move inventory. Omni-channel retailers can use this supply chain strategy to avoid discounting stock and to preserve margins. Nucleus has…

Staying in touch – As you like it!

ECS Global Inc, the world-renowned communications company, is about to change…so that they can stay the same. This is because a range of customers from a variety of iconic retailers, through to the smallest retailer, have consistently responded to the Company’s core values of personalized service, stability and reliability,…

Geolocation: the next generation of customer engagement

Geolocation solutions could soon reshape the traditional consumer/retailer relationship and become the next key differentiator in retail.

The explosion in popularity of mobile devices and a continually constrained economy have pushed retailers to re-examine their processes of customer engagement, better aligning them to suit the growing demand of omni-channel.

If not…

How to get the message across

Derek Buchanan, CEO of ECS Global Inc, urges companies to recognize the importance of joined-up communications.

“Miscommunication is endless,” said JP Rattie. No, I’d never heard of him either, but he has described, in three words, what happens when words and messages are miscommunicated.

Far from being a simple moment in…

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